When a custom gift company started to see a YoY decline in revenue growth, the founder sought Opascope’s help. They reached out in October, and the company did over 70% of its annual revenue in mid-November and December. We acted quickly and improved the company’s holiday revenue by 45%. Over the course of a year, …
How Opascope Helped a Custom Gift Company Increase Holiday Revenue by 45% Read More »
When we start working with a new client, one of the first things we do is look to see how their landing pages are implemented. If they’re using a low-code platform like Webflow or Unbounce, we often move them to custom-coded landing pages. We usually use a more optimized framework, typically Next.js. Here are recent …
I’ve found that the results many CRO or digital marketing agencies present to their clients are “fluff metrics.” They’ll run A/B tests on a client’s landing page or home page that result in 5-15% increases in engagement or conversions. And everyone is excited. Over and over again, they’ll show successful test results showing 2%, 5%, …