Insights - Opascope

Insights

How Opascope Increased a Cloud Computing Co’s Monthly Paid Signups by 660%

7 min read

10 Ways to Ruin a Performance Marketing Program

Notes from Alex’s latest talk. Full post coming soon

2 min read

How Opascope Helped a Custom Gift Company Increase Holiday Revenue by 45%

4 strategies we used to optimize a B2C co’s holiday performance.

Consumer | e-commerce | Funnel Optimization | Performance Marketing
6 min read

How to Optimize Holiday ROAS

How to run Google and Meta holiday campaigns for optimal return.

Consumer | e-commerce | Performance Marketing
3 min read

Why Low-Code Landing Pages Hurt Conversions

Why custom-developed LPs increase conversion rates by 10%-50%+.

B2B | Consumer | Funnel Optimization
3 min read

Why CRO Isn’t Impacting Your Bottom Line

If CRO isn’t impacting revenue, you’re not testing the right things.

B2B | Consumer | Funnel Optimization
4 min read

How Alex Decreased Market Entry Spend By $34mm With An Audit and One Week of Consulting

A US-based scooter rental company needed help breaking into Europe.

Consumer | Marketing Strategy | Performance Marketing
4 min read